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Wal-Mart Yanks Racist Mexican Comic

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There are moments lately when I feel all semblance of human decency is in retreat against the pursuit of the almighty dollar.

My latest head-shaker is news that Wal-Mart has been selling the racist Mexican comic book 'Memin Pinquin' in its Houston stores.

Why would I call a comic book racist? Oh, maybe it's because the main character, a little black boy, is depicted with over-sized pale pink lips, over-sized stark white eyes and an unusually dark and monotone skin color.

The latest issue is Memín for president ... sounds like more Obama monkey business to me. ...I understand that different cultures have no problem exposing their dim views of black people and freely engage derogatory images or language to sell products.

Remember the Japanese "ni****-brown" couch? Or maybe you'll recall the misbegotten UNICEF ads featuring white youngsters in blackface?

And then you can take a look at China's Darkie now Darlie toothpaste for another example. At least when Colgate-Palmolive bought that toothpaste brand, they changed the brand name and updated the image.

And that is what kind of minimal consciousness I expect more from the "big box" retailers here in America. I expect them to marshall their tremendous marketing resources, utilize good old common sense and refuse to sell products that will grossly offend a large segment of the U.S. population. C'mon, this is from the same company that promised to refuse to sell Nas' album if he called it "the N-word?"

Then Wal-Mart needs to be consistent. I'm glad they've decided to stop selling that despicable comic book and kicked "Memin Pinquin" to the curb.

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