Desiree Rogers, New White House Social Secretary

Desiree Rogers, longtime friend of the Obama's, successful businesswoman and Harvard MBA, will become the first black woman to assume the post of White House social secretary. Even if she knows you, it is unlikely that you will be getting an invitation any time soon. According to the Chicago Tribune:

"It will probably be overwhelming, initially, as people want to get into the White House and want to be a part of all this," Rogers said. "We're not going to be able to have everyone there in the first year. . . . People are going to have to be a little patient with us."

The White House's State Dining Room, for example, can seat only 130 to 140. Many-including close friends from Chicago-are going to be turned away for some of the hottest White House tickets. ...

Rogers has a very distinct vision about how the White House should be perceived and of her role in bringing that ideal into fruition:

Despite the limited access to many events, Rogers said she wants to help Barack and Michelle Obama make the White House a welcoming and inspirational place.

She said she hopes the future Obama home will be a place to showcase the best the nation has to offer for arts and culture, but also be a place that highlights "great minds, great Americans and everyday Americans."

Rogers, 49, will be the first African-American to serve in the full-time position, one responsible for organizing and overseeing all White House functions and ceremonies.

She is wrapping up her duties at Allstate Insurance Co., where she was creating a financial social networking program. But she is already studying the Kennedy White House, an administration renowned for its White House functions. "This is not just going to be about the culture and the arts," she said. "Part of this is reaching out to all Americans."

And Desiree Rogers is definitely in step with the no drama, no leaks Obama transition team doctrine:

The Obamas seem highly disciplined. Rogers was coy when asked whether they can also party.

"We'll see, won't we," she said. "I think the one thing that is very obvious is that they enjoy life and each other and their friends."