Maybe he'll get it right this time.

Broadcast & Cable magazine is reporting that Ion Media is talking with Black Entertainment Television founder Bob Johnson about starting a new network aimed at the urban (read: black) viewer. Now, who knows why he wants another stab at the TV network business.

Perhaps it's because there's a market for people who like to watch black television. Perhaps it's because he fell under such criticism for what his creation turned into on his watch. Perhaps it's a combination of both. ...

Well, Johnson is not going to get much criticism from me here for doing what he loves to do but I will say that not many of us get a second chance after our first attempt becomes a swamp of stereotypes and criticism. So this time, maybe Bob (who also owns the NBA's Charlotte Bobcats) can mend the wounds created with his last turn at the rodeo.

Now, it's no secret that I really disdain television. Frankly, I feel it's the last thing black people need. The programming is rarely edifying, teaches nothing to a child that his or her own parent's can't teach, gives us hours and hours of lame, vapid programming that someone has the nerve to call entertainment; and if you haven't looked lately, passes off "reality" shows as ... well ... reality.

Dude, these days I get more entertainment by watching the squirrels and pigeons fight on my windowsill.

If Johnson can get it together and provide better programming than what I see when I dare to turn my dial away from ESPN, then I'd be willing to watch. But I gotta be honest, with his track record, I'm not holding my breath.

Here are some shows I probably wouldn't want to see from Johnson's new venture:

1. Friday Night Dogfights, with Michael Vick.
The former NFL great takes you to the alleys and basement of America's most accommodating public housing to bring pooch-pounding action your way. Pit bulls, rottweilers, and terrifying pekingese pups rip each other to shreds in live action bouts. Can your favorite mutt stand on his hind legs?

2. Trailer Park Divorce Court
Every evening the lovelorn and inbred take their cases before the bench. The judge may allow them to tear up their marriage certificates, but that doesn't mean they're not first cousins. Watch the insults fly as America's closest relations prove that you just can't do some things with family.

3. Ben Bernanke's MoneyTime
He was chairman of the U.S. Federal Reserve System, but now he's here to help deregulate your wallet. Plunging the nation into a deep recession wasn't enough. Now Bernanke wants to show how to blow all your cash on poor investments and get government bailouts that companies don't deserve and couldn't possibly give back to taxpayers.

4. The N-Word
Comedian D.L. Hughley, after a stupid, unfunny stint on CNN, returns to his offensive roots by spying on white people who consistently use ethnic slurs in private company. It's a racial-reality blowout as Hughley takes you on a hidden camera journey into the homes of your co-workers and neighbors who smile in your face but think of blacks as an inferior species.

5. The Plantation
Rapper Soulja Boy is transported back in time to the 1820s to live with the slave owners he thanked for bringing Africans to America's shores in chains. But the adventure becomes more intense with each episode as he battles other slaves who hate bondage, while struggling to please his master and one day earn a place in The Big House.