In Lake Wylie, S.C., a sign at a local bar has gotten quite a bit of attention.The sign read: "Please notice, no colors allowed. Thank you."
A local resident says, "Whether you are white, black, Asian, Hispanic -- it doesn't matter what race you are, just reading that sign you should be offended by it."
Bo Legg, the bar's co-owner, however, contends that some people's reactions, including members of the NAACP, is mistaken,"We welcome people from all walks. That sign has nothing to do with skin color."
"Colors," according to Legg, refers to "motorcycle gangs, [where] each gang has a color or a patch, and most gangs would be willing to fight to the death to defend it."
Legg tells the Charlotte Observer, "If you're not here to get along and have a good time, I don't want you here."
Interestingly enough, my initial thought was that "colors" was referring to gangs. If it had said "colored," I would have thought it was referring to people. Given the way the sign was phrased -- and some people's issues with grammar -- though, I can see how some would misinterpret the sign. These days, people are quite open about their opinions. If the store owner really didn't want other races in his business, I think he would have said as much.
Read more on the story.
Vintage Racist Advertising
Top left LOS ANGELES - DECEMBER 1: Brigitte Nielsen and Flavor Flav present onstage at the VH1 - Big in '04 on December 1, 2004 at the Shrine Auditorium, in Los Angeles, California. (Photo by Kevin Winter/Getty Images) Top right: 1899 -- Uncle Tom's Cabin: Topsy Illustration --- Image by © CORBIS; Bottom right: 1930s AC spark plugs ad in The Saturday Evening Post -- Photo by The Authentic History Center; Bottom left: This cartoon image provided by the New York Post appeared in the Post's Page Six Wednesday, Feb. 18, 2009. The cartoon, which refers to Travis the chimp, who was shot to death by police in Stamford, Conn. on Monday after it mauled a friend of its owner, drew criticism Wednesday on media Web sites and from civil rights activist the Rev. Al Sharpton. (AP Photo/New York Post) ** NO SALES ** Credit: Getty Images / Corbi / Authentic History Center / AP
Getty Images / Corbi / Authentic History Center / AP
Advertisement for an African-American slave sale.
Although the enslavement of mankind in general has been recorded as early as 1200 BC; the first African slaves were reportedly transported to the 'New World' in 1517. This is 76 years after the first black slaves were captured and taken to Portugal.
Bettmann / Corbis
African American Stereotypes: Products and Advertising c.1880s Tin of Nigger Hair Tobacco
For decades this product was sold in stores as chewing tobacco or for smoking. It was advertised as 'pure, unadulterated, fine old burley leaf.'
Photo Source: The Authentic History Center
The Authentic History Center
1888 -- Seal of North Carolina Tobacco - The Darktown Bowling Club Poster -- Image by © Swim Ink 2, LLC/CORBIS Seal of North Carolina Tobacco - The Darktown Bowling Club Poster
Swim Ink 2, LLC / Corbis
ca. 1890 -- Zoulou Powder Poster (French advertisement)
Because offensive advertising was permeated throughout the world for many years, (and still is, as you will see in a few upcoming slides) it should come as no surprise that in more modern times 'racism has become the scourge of European soccer stadiums.'
Swim Ink 2, LLC / Corbis
ca. 1899 --- Uncle Tom's Cabin: Topsy Illustration --- Image by © CORBIS Uncle Tom's Cabin by Harriet Beecher Stowe
Topsy was a stereotypical pickaninny character in the book, 'Uncle Tom's Cabin.' Uncle Tom was a slave in the book. The term 'Uncle Tom' is recognized to be offensive and a derogatory name for a black man who is abjectly servile and deferential to whites.
Corbis
ca. 1899 --- George Thatcher's Greatest Minstrels Poster --- Image by © CORBIS George Thatcher's Greatest Minstrels Poster
Early definition of minstrel: a medieval poet and musician who sang or recited while accompanying himself on a stringed instrument, either as a member of a noble household or as an itinerant troubadour.
The black-face minstrel act was a very popular form of entertainment in 19th-century America. White audiences were receptive to the portrayals of Blacks as singing, dancing, grinning fools. T.D. 'Daddy' Rice, the original Jim Crow, became rich and famous because of his skills as a minstrel. Interestingly though, when he died in New York on September 19, 1860, he was broke.
Corbis
African American Stereotypes: Products and Advertising 1899 Durkee's Salad Dressing advertisement, Harpers Magazine
Notice the broken English purportedly spoken by black Americans, 'We're gwine ter live high ter-night ...'
Photo Source: The Authentic History Centerr
The Authentic History Center
Advertisement for Clarence Brooks and Co.'s Fine Coach Varnishes uses racist stereotypes to depict a group of African-American adults and children as they cheer and watch two shirtless boxers, one of whom appears unconscious, accompanied by the text "the Championship Fight, Sullivan Wins," late 1800s. The Sullivan in the text is a reference to boxer John L. Sullivan, who fought bare-knuckled in several famous bouts.
Transcendental Graphics, Getty Images
Advertisement for the St. Louis Beef Canning Company features an illustration of a stereotyped African-American character sitting on a can of beef, accompanied by phonetically rendered, stereotypical dialect-style text that reads: 'No Sah! dont jine no Exodus so as dis Beef lasts,' late 1800s.
Showing blacks to massacre the English language, further perpetuated the false idea that African Americans were somehow unable to be educated.
Transcendental Graphics, Getty Images


Comments: (367)
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By: Agatha on 8/24/2009 12:21PM
Because you are BLACK, maybe you need to THINK OUT OF THE
BOX. If the owner changed the sign to your meaning: no gangs allowed. That is not what the signs means: It means 'don't wear your colors in the bar; not don't come into the bar."
Being Black yourself, you should not take offense to this sign, since the color Black in the art world of painting is not considered a color. It is void of color. Therefore, the sign does not mean YOU.
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By: rick on 8/24/2009 1:48AM
Anybody with any sense and is not out looking for trouble would understand that the bar is refering to gangs. come on people get real. We need to be worried about what clarence thomas said when the supreme court issued a stay of exacution for the young man in Ga. That's what I'm worried about
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By: Dave Warlock on 8/24/2009 6:07AM
Some people can be "offended" by anything. Look at them sideways and you're accused of being a racist.
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By: Tyrone on 8/24/2009 6:24AM
Are these morons for real? You mean they are so stupid they don't know what "colors" are? I think so many "minorities" just look for ways to feel offended. Get a life. Maybe Obama can invite the bar owner and every minority in town to the White House for a beer.
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By: handsome on 8/24/2009 6:31AM
Colors has long represented the symbols of your gang. Whether it is the blue bandana of the crips, the red of the bloods, the jacket patches of the hells angels, mongels or any other motorcycle gangs, or "clubs". It's reference is long recognized as the flag of your nation, or loyalty to any organization. It is not an uncommon to see that sign anywhere in the nation. I've worked many shows and large events where we post those signs as a way to control an undesirable crowd.
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By: Teri on 8/24/2009 6:31AM
I know what "colors" mean because I work at a job that deals with kids and wearing "colors" in school. The problem is that most people do not know what it means at all especially if used out of context or if just plainly posted as it was. The other problem is that people look to see, hear and read more into any word, statement or poster. Once people stop thinking that they are being persecuted because of their race, color or creed..only then, they will be freeing themselves
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By: christy dupree on 8/24/2009 6:35AM
we have a local bar a mile up the road, that is intented as a sports bar, families go there to eat and one day bikers from 2 different areas decide to go, and there is a fight, and they take it to the parking lot, and guns are fired. one biker has both legs broken, all 5 were arrested, it was not the place,.so no, i do not see anything wrong with putting "no colors" in the bar window as this bar has done where we live. IF they want to come and act like they have some sense that is one thing they need to act like adults and not like children for gods sake.
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By: Tricia on 8/24/2009 6:37AM
Although I live in a small, peaceful community in a New Jersey suburb, where there is virtually no crime -- (you stub your toe, and three squad cars show up out of nowhere, lol!)-- I know enough from the news and television shows that "COLORS" refers to gangs of any sort - not just motorcycle gangs (by the way, most motorcycle "gangs" are terrific people who love the sport and lifestyle and are not out to hurt anyone!)- COLORS usually refers to violent gangs who have "initiations" such as "kill someone to prove your loyalty!" They are dangerous and destroy young lives as well as innocent lives when bystanders are hit by stray bullets. I commend the owner for the sign! IT HAS NOTHING TO DO WITH SKIN COLOR!! DUMMIES!
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By: Fats on 8/24/2009 6:41AM
'Colors' is known to be a gang thing. From jail to the streets. Coloreds and Colors are two different things. People just want controversy. Always making something out of nothing.
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By: A. Conrad on 8/24/2009 6:43AM
"No Colors" sign is VERY common among biker bars. Has been for 20 years. It also means "this might be a 'rough' bar," i.e. no place for the timid.
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