Flywheel Sports hired the ex-NFL Giants superstar last year to be the face of the company on the basis that Barber and his estranged wife, Ginny, were allegedly a happily married celebrity couple who loved to attend cycling classes together.

According to the lawsuit, the company heads thought that the Barbers were the perfect representation for their brand, which targeted a core clientele of 25- to- 55-year-old married women with children.

The company states in the lawsuit that its core clientele was fuming over Barber's very public extramarital affair with 23-year-old Traci Lynn Johnson while Ginny was pregnant with twins.

Barber's world just seems to have imploded since he made the decision to leave his 11-year marriage to pursue a more scandelous lifestyle. NBC Sports Network parted ways with Barber and did not renew their NFL coverage contract with him earlier this year. Barber's role as an NBC 'Today Show' reporter faded in to black in May, a position that resulted in a $300,000-a-year financial loss. Now the former gridiron great is in the throes of a messy divorce.

The dueling couple have lobbed charges at each other: Reportedly, Barber's camp claims that Ginny is demanding $150,000 a month in alimony and child support. They are also alleging that Ginny hired a baby nurse to care for her newborn twins at $60,000 a year and that her legal bills tally $75,000 a month.

Ginny's reps are denying all of the claims. They are also adamant about the fact that there is no baby nurse in the picture who is caring for the Barber twins.

Is tacky Tiki getting his just desserts? As the pudding thickens, stay tuned....