
It has been less than a month since the last episode of the Oprah Winfrey Show aired and already the Queen is back on her grind, this time to rejuvenate her somewhat ailing television network.
After sprinting to the starting line and bursting through the gates, OWN: Oprah Winfrey Network has since watched its ratings tumble. But with her long-running talk show now a teary-eyed memory - dab-dab, sniff-sniff - Winfrey has committed herself to building the brand and bolstering her network's ratings.
"The vacation that I thought that I was going to have is over," Oprah Winfrey told more than 1,000 people attending the National Cable & Telecommunications Assn. convention in Chicago, according to a story in the 'Los Angeles Times' this morning. "I need to be there. I need to be engaged and be involved," Winfrey said.
That means a move from her beloved Chicago to Los Angeles.
Winfrey said that all of her energy had been dedicated to taping her 25th season of the Oprah Winfrey Show, which left little time to worry about plummeting ratings and programming. The result? OWN has struggled to find its voice. The network was built on the Winfrey brand, but without the big O in the building or her magical hands on the wheel, the network, a joint venture with Discovery Communications Inc. has been by some estimation, a disappointment.
"I let other people worry about the ratings," Winfrey told the audience, conceding that she doesn't even open daily email that might contain media coverage about OWN. No need for an email, she said, when she can flip to the channel herself and see what's lacking: the glorious stuff that made the Oprah Winfrey Show spark and sizzle.
To boost ratings Winfrey said that she would land big name guests for specials that would air exclusively on the channel. She named two of her most desired guests.
First up, Susan Smith, the South Carolina mother who in 1995 was sentenced to life in prison for killing her two young sons.
Winfrey said she always wanted to have Smith on her show to explain her thinking and her actions, the L.A. Times reported.
The second, drum roll please... O.J. Simpson!
"I have a dream of O.J. Simpson confessing to me," Winfrey said.
Winfrey said the interview would come with conditions, not least of which would be Simpson agreeing to confess to killing his former wife, Nicole Brown Simpson, a crime that he was acquitted for also back in 1995.
"I want the interview on the condition that you are ready, Mr. Simpson," Winfrey said. "And I am going to make that happen, people."


Comments: (43)
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By: Deb on 6/16/2011 4:10PM
Lady O is correct because I still find myself saying "Boy I can't wait until Oprah lands the Anthony's (being compared to OJ's trial) and Nancy Grace (Phylicia Barnes mom as well) for an interview!" Oprah needs to stay present with specials and puleeze do some with Gayle. Yall are funny as sh@! I love Behind the Scenes so will this end since the show is over?
O get rid of the depressing shows. Bring variety!
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By: Matt on 6/16/2011 6:35PM
I agree. Oprah needs to stay present and do more advertisment on others networks.
Some shows on ABC is advertised on BET. I think Maria Shiver will have a show. I think Oprah may do another talk show on her network.
I would love to see a talk show for men by a male host. As of now, the network is still boring, looking for new idaels. She needs to spice it up. It may catch on soon.
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By: emalekev on 6/16/2011 6:35PM
She is right! She needs to be more present on her own network. I predict in a year it will be number 1. Starting her bringing her own show back on her "OWN" network..
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By: CletoniaFranklin on 6/21/2011 2:45PM
Yes, I want to see Oprah back with her show on OWN. What she did on ABC, she can do it on her OWN show. Come on back Oprah. I can't wait.
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By: Eva Allen on 6/16/2011 7:04PM
Personally, I think Oprah should come back with another show that picks up where she ended on the last show...giving words of wisdom that inspire and help us all on our evolutionary paths.
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By: James Is An Atlanta Jeweler on 6/16/2011 7:27PM
I'm sure Oprah knew what she was getting herself into when she launched her own network. Either way I have nothing negative to say concerning her efforts to save it at this point.
At least she's trying, and that's all she can do at this point.
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By: Trina on 6/16/2011 8:20PM
I wish her all of gods best this is a wonderful women with a heart of gold . i am praying for you Oprah god give you a gift and he is not about to take it back so do your things girl ! love u out of so ca !
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By: shad on 6/16/2011 10:12PM
i didnt like the comment she made about o.j. smh
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By: Matt on 6/16/2011 10:40PM
Yea, Shad. I know what you mean. Well, she said Gayle keeps her grounded from doing stupid stuff.
She need to move on from OJ, and why would he admit anyway? to her, now? Big O needs to get creative.
Maybe if she include more Black folks as creative consultants OWN will pick up, Especially amoung the Black audiences, hint, hint.
You see what Black folks did for the GAME, on BET.
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By: shad on 6/17/2011 5:51AM
i agree matt...there are many and plenty talented people of color and none or shall i say maybe one or two are amongst her staff members...o well
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